Skip to main content
Alternatively search all objects in our collectionAlternatively search our collection
  • Shop
  • Sign in / Register
Visit What's on Objects & Stories Schools & Communities Join & Support
  • Visit
  • London Museum Docklands

    Mon–Sun
    10am – 5pm

  • Free galleries
  • Families
  • Access
  • London Museum Opening 28 Nov 2026
  • General admission tickets
  • About the project
  • About the buildings
  • About the architects
  • What's on
  • Find events
  • Fun for families
  • Group visits
  • Free galleries
  • Top things to see for free
  • Fun for under-8s
  • Objects & Stories
  • Search the collections
  • About our collections
  • Research
  • What's in your borough?
  • Browse by time period
  • Explore London stories
  • Blog
  • Schools & Communities
  • Schools
  • Schools sessions
  • Schools resources
  • Community engagement
  • Engagement Charter
  • Join & Support
  • Donate
  • Membership
  • For business
  • Legacy gifts
  • Our supporters
  • Home
  • Visit
    • Back
    • Visit
    • London Museum Docklands
    • Free galleries
    • Families
    • Access
    • London Museum Opening 28 Nov 2026
    • General admission tickets
    • About the project
    • About the buildings
    • About the architects
  • What's on
    • Back
    • What's on
    • Find events
    • Fun for families
    • Group visits
    • Free galleries
    • Top things to see for free
    • Fun for under-8s
  • Objects & Stories
    • Back
    • Objects & Stories
    • Search the collections
    • About our collections
    • Research
    • What's in your borough?
    • Browse by time period
    • Explore London stories
    • Blog
  • Schools & Communities
    • Back
    • Schools & Communities
    • Schools
    • Schools sessions
    • Schools resources
    • Community engagement
    • Engagement Charter
  • Join & Support
    • Back
    • Join & Support
    • Donate
    • Membership
    • For business
    • Legacy gifts
    • Our supporters
  • Shop
  • Sign in / Register
  • Home
  • Objects & Stories

Fashion — 1965

Trousers

Improving our records

We're actively looking for ways to improve our object records, including using artificial intelligence to generate alt text for some object images. If you think we've made a mistake or have information about an object that you'd like to share, you can fill in the details below.

Our collections contain objects and information which some people may consider sensitive or offensive. Some of the text was written in past decades and reflects the language and social attitudes of the time. Find out more

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

During the 1960s young men started to experiment with fashion introducing different colours and shapes. These burgundy trousers are cut very low on the hip and feature a prominent zip with a large ring pull.

This sartorial development was often called the 'peacock revolution'. On 23 September 1969, The Times newspaper reported that this was not confined to London:

'The British male, we are told, is as proud as a peacock about his clothes - and as colourful as one. He has turned his well-clad back on drabness, and is every bit as fussy as his wife or girl friend about his dress. Shapeless, non-descript garments are no longer for him. [...]

The fact remains, though, that miles away from Chelsea and he West End, many men find the purchase of colourful clothes to be the most pleasurable way of spending their spare cash. The shires, the hamlets, and the large boroughs, are in revolt against colourless conformity. They have raised their standards in support of the Peacock Revolution.'

(Michale O'Toole, 'Out of Town' column, The Times, 26 September 1969, p. II, Issue 57672)

Category:
Fashion
Object ID:
67.43
Object name:
trousers
Object type:

trousers

Artist/Maker:
—
Related people:

Related events:

Related places:

Production date:
1965
Material:

wool, metal

Measurements/duration:
L 969 mm, C 820 mm (waist) (overall)
Part of:
—
On display:
—
Record quality:
100%
Part of this object:
—
Owner Status & Credit:

Permanent collection

Copyright holder:

digital image © London Museum

Image credit:
—
Creative commons usage:
—
License this image:

To license this image for commercial use, please contact the London Museum Picture Library.

Tags

Fashion 20th century London Fashion & Style
  • London Museum

    London Museum

    Smithfield
    London EC1A 9AG

    Opening 28 Nov 2026

  • London Museum Docklands

    London Museum Docklands

    No. 1 Warehouse
    West India Quay
    London E14 4AL

    Mon–Sun
    10am – 5pm

  • London Museum Stores

    London Museum Stores

    46 Eagle Wharf Road
    London N1 7ED

    Partially open for researchers

  • London Museum Spaces

    London Museum Spaces

    150 London Wall
    London EC2Y 5HN

    Open for venue hire only

Subscribe and get email updates:

Subscribe

Share your London experiences with us:

  • Facebook
  • Instagram
  • TikTok
  • YouTube
  • X
  • LinkedIn
  • Visit
  • London Museum
  • London Museum Docklands
  • Families
  • Plan your visit
  • Ticketing info
  • Access
  • What's on
  • Free galleries
  • Group visits
  • Objects & Stories
  • About our collections
  • What we collect
  • Collections access & enquiries
  • Managing our collections
  • Improving our collections
  • Schools & Communities
  • Schools
  • Schools sessions
  • Schools resources
  • Community engagement
  • About
  • Our locations
  • Careers
  • Press
  • Supporting London Museums
  • Policies
  • Contact us
  • Join & Support
  • Donate
  • Membership
  • For business
  • London stories
  • Blog
  • Browse by borough
  • Browse by time period
  • Commercial
  • Venue hire
  • Picture Library
  • Location filming & photography
  • Visit
  • London Museum
  • London Museum Docklands
  • Families
  • Plan your visit
  • Ticketing info
  • Access
  • What's on
  • Free galleries
  • Group visits
  • Objects & Stories
  • About our collections
  • What we collect
  • Collections access & enquiries
  • Managing our collections
  • Improving our collections
  • Schools & Communities
  • Schools
  • Schools sessions
  • Schools resources
  • Community engagement
  • About
  • Our locations
  • Careers
  • Press
  • Supporting London Museums
  • Policies
  • Contact us
  • Join & Support
  • Donate
  • Membership
  • For business
  • London stories
  • Blog
  • Browse by borough
  • Browse by time period
  • Commercial
  • Venue hire
  • Picture Library
  • Location filming & photography
City of London logo Supported by Mayor of London logo Supported using public funding by Arts Council England logo
Bloomberg Philanthropies

The London Museum website was developed with the support of Bloomberg Philanthropies’ Digital Accelerator for Arts and Culture.

  • Terms of use
  • Privacy policy
  • Cookies
  • Website accessibility policy
Museum of London registered charity number 1139250